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Insurance Brokers & Protection Advisers in London

Make Sure What Matters Most Is Properly Protected

Whether you want to protect your family, income, health or business, BakerHill gives you personal advice, whole-of-market access and experienced support to help you put the right protection in place.

Based in London, we advise clients across Surrey and throughout the UK.

Arrange a Quick Call To Discuss Your Cover

5-10 minute first call. No cost. No obligation. No pressure.

★★★★★ 5.0 on Google from 119 reviews | Hundreds of policies arranged | Personal adviser from start to finish
A smiling man in a blue suit and light blue shirt standing outdoors in front of a building with glass doors.

Trusted to Get Clients The Right Protection in Place

“Matt Baker at Bakerhill Associates has looked after my Life Insurance, Critical Illness Cover and Private Medical Cover for over 5 years now, and I genuinely couldn’t recommend him highly enough.

From day one, Matt took the time to properly understand my lifestyle, family set-up, finances, priorities and what I actually wanted from my cover. I felt listened to, not sold to.

Because he’s whole-of-market, he was able to talk me through a broad range of options and explain the reasoning clearly, without any pressure. He’s knowledgeable, professional, consultative and very easy to deal with.

The aftercare has also been brilliant. He’s always available for questions and even dealt with providers directly on my behalf, saving me the joy of being stuck on hold and answering endless questions.

When my circumstances changed and I was made redundant, Matt helped me adjust my policy so I still had the right cover while reducing my short-term costs. That kind of support is exactly why I trust him.

I’d happily recommend Matt to anyone I know and love. 10 stars out of 5! ⭐️”

Giovanni, Life Insurance Client

Are You Sure You're Properly Protected?

Maybe you don't have any protection in place yet. Or perhaps you already have cover, but you're no longer sure whether it's enough.

Your circumstances change. Your protection should change with them.

You may have bought a home, had children, changed jobs, started a business or seen your income and financial commitments grow.

So the question isn't simply whether you have insurance.

It's whether the protection you have today would actually do what you need it to if something happened.

BakerHill takes time to understand you, what matters to you and what you want to protect, then compares options from across the market to help you put the right cover in place.

Protection Thats right for you

Life Insurance

If people depend on you financially, life insurance can help protect them if you're no longer there.

BakerHill helps you work out how much cover you may need based on your family, income, mortgage and financial commitments, then compares life insurance from across the market.

Critical Illness Cover

A serious illness can affect your income, lifestyle and financial commitments as well as your health.

Critical illness cover can provide a lump sum following diagnosis of a condition covered by your policy. We help you compare policies and understand the protection you're paying for.

Income Protection

If illness or injury stopped you working, would you still be able to meet your monthly commitments?

Income protection can provide regular financial support if you're unable to work. BakerHill helps you decide how much protection you may need and compares suitable options across the market.

Private Medical Insurance

If you want greater choice over how and where you receive medical treatment, private medical insurance may be worth considering.

BakerHill compares private medical insurance from a broad range of providers for individuals, families and businesses.

Life Insurance

If your business depends heavily on you, another director or a key employee, their loss could have a significant financial impact.

BakerHill advises business owners and directors on key person insurance, relevant life insurance, shareholder protection and other business protection arrangements.

Getting Your Protection Sorted Is Straightforward

You don't need to research insurers or work out which policy you need before speaking to us.

1

A Quick First Call

Tell us what you're looking for and what matters to you. The first call normally takes just 5-10 minutes.

2

We Review the Market

Matt looks across a range of insurers and providers to find options that suit your circumstances and priorities.

3

We Compare Them Together

Matt takes you through the options on a follow-up call, so you can understand the differences in cover and premium and decide what's right for you.

No cost. No obligation. No pressure.

Your protection is only put in place if you're happy to proceed.

Why Use BakerHill Rather Than Arrange Cover Yourself?

You can buy insurance directly from an insurer or comparison website.

What you don't necessarily get is someone helping you decide what you actually need, which policies are worth comparing and how to structure your protection around your circumstances.

Compare the Market, Not Just One Insurer

BakerHill has whole-of-market access, so you're not restricted to the products of a single insurance company.

We compare cover, policy features and premiums to help you find an option that fits your needs and budget.

Advice That's Personal to You

Your income, family, mortgage, health, business and priorities are different from everyone else's.

Your protection should reflect that. We take time to understand your circumstances before recommending what you should consider.

Hundreds of Policies Arranged

Matt and the BakerHill team have arranged hundreds of protection policies.

That experience helps when you need higher levels of cover, have several protection needs or your circumstances are less straightforward.

One Adviser Who Knows Your Case

You won't be passed around a call centre.

You'll have an adviser who understands your circumstances, answers your questions and keeps you updated from start to finish.

We Deal With the Insurers

Applications, medical information and insurer queries can take time.

BakerHill handles the process with providers on your behalf and keeps things moving wherever possible.

Support When Your Life Changes

Your relationship with BakerHill doesn't have to end when your policy starts.

If your income, family, job, mortgage or business changes, you can come back to someone who already understands your protection.

Your Protection Should Keep Up With Your Life

The cover that was right for you five years ago may not be right for you today.

Perhaps you've:

  • Bought a home or increased your mortgage
  • Had children or grown your family
  • Changed jobs or increased your income
  • Started or grown a business
  • Taken on greater financial commitments
  • Arranged policies you haven't reviewed for years

If you already have protection, you don't necessarily need to replace it.

You first need to understand what you have and whether it still does what you need it to do.

BakerHill can review your existing life insurance and protection alongside your circumstances today and explain whether anything is worth reconsidering.

Protection for the Life You've Built

As your income, family and responsibilities grow, there is often more to protect.

BakerHill regularly helps:

  • Professionals and higher earners
  • Families and homeowners
  • Business owners and company directors
  • People who need higher levels of life cover
  • Clients with several different protection needs
  • People reviewing policies arranged earlier in life

You don't need to become an expert in insurance.

You need an adviser who understands the market and takes the time to understand you.

Meet Your Adviser

Experienced Advice to Help You Put the Right Protection in Place

When you're protecting your family, income, health or business, the details matter.

Matt Baker has spent nearly a decade helping private clients, families, business owners and company directors arrange the protection that's right for them.

He takes time to understand what you want to protect, then looks across the market and explains your options clearly, helping you choose cover that fits your circumstances, priorities and budget.

Matt advises on life insurance, critical illness cover, income protection and private medical insurance, as well as shareholder protection, key person insurance and other business protection.

Whether you're arranging protection for the first time or reviewing what you already have, you'll receive experienced, personal advice from start to finish, with ongoing support as your circumstances change.

Nearly a decade of experience Hundreds of policies arranged 115+ five-star Google reviews
Matt Baker, founder of BakerHill Associates
Matt Baker Founder, BakerHill Associates
Baker Hill Associates Ltd is an Appointed Representative of The Right Mortgage Ltd, which is authorised and regulated by the Financial Conduct Authority. Baker Hill Associates Ltd is registered in England and Wales under company number 10401817. Registered office: 85A Great Portland Street, Marylebone, London, W1W 7LT.
  • Matt has been a pleasure to deal with for my life insurances and now also my private family healthcare cover.

    He was not only very quick at getting back to me, he explained al the different options available to me very clearly and most importantly has saved me a lot of money each month with a considerably more comprehensive cover for my private health care and much higher pay outs for life and critical illness insurances.

    I wouldn't hesitate to recommend Mat to any family or friends because he si very knowledgeable about the products available and delivers everything ni a polite, friendly and professional manner, nothing was ever too much trouble.

    Even fi you think you have the most comprehensive and cheapest policies its stil worth contacting Mat just ot see what he might be able to do, he has surprised me every time.

    Thanks again for al your hard work.

    Ben Setterfield

  • We already had insurance but after Matt had given us a free review, we found that it was set up incorrectly that if we did need to claim that we likely wouldn't have been paid out.

    Thankfully Matt sorted this out all for us hassle free and was so patient answering all of our questions. Not only that but he was considerably cheaper.

    So grateful for everything he has done thank you very much and will highly recommend.

    Jack Pearce

  • Matt visited my 78 year old mother last week to discuss her health insurance needs and try to save her money on the £850 a month premium she has been paying up to now - that's over £10,000 a year.

    She's had treatment for multiple cancers over the past 40 years so she's a tricky customer - and she's also quite difficult to distill the pertinent information from!

    Mum couldn't speak highly enough of Matt's professionalism and practical approach and the end result is that he managed to save her a whopping £3,500 on her annual health insurance expenditure.

    I would recommend Matt to anyone looking to save money on their health insurance, even if they've already shopped around independently.

    Sarah Colenso

  • I’ve insured a lot of items in my life but like many I’ve overlooked insuring my most important asset...myself.

    Working with Matt at BakerHill Associates on my life Insurance, critical illness cover and income protection for myself and my children was totally painless.

    Matt took me through all the options quickly and efficiently, guided me on the best scenarios for my budget and has given me the peace of mind I needed. Best decision I made was to contact Matt, don’t wait, do it now.

    Alex Smith

London Based. UK Wide.

Insurance Advice in London, Surrey & Across the UK

BakerHill Associates is an insurance broker and protection adviser based in Marylebone, Central London.

We help clients across London, Surrey and throughout the UK arrange life insurance, critical illness cover, income protection, private medical insurance and business protection.

So whether you're based around the corner in London, work in the City, live in Surrey or are further afield, you can receive the same personal, experienced advice.

Your advice can be handled remotely, making it straightforward to work with BakerHill wherever you're based.

Marylebone Mayfair Westminster City of London Canary Wharf Kensington Chelsea Surrey UK Wide

Why Clients Trust BakerHill With Their Protection

Rated 5* on Google from 100+ Reviews

FAQ

Straightforward answers to some of the questions you may have about life insurance, protection and working with BakerHill.

What does an insurance broker do?

An insurance broker helps you understand the protection you may need and compare suitable options from different insurers.

BakerHill Associates is a London insurance broker and protection adviser advising on life insurance, critical illness cover, income protection, private medical insurance and business protection.

Why use a life insurance broker instead of going directly to an insurer?

If you approach one insurer directly, you're generally choosing from the products that insurer offers.

BakerHill has whole-of-market access for the protection products we advise on, allowing us to compare policies, cover and premiums from across the market based on your circumstances and priorities.

How much life insurance do I need?

There isn't one amount of life insurance that's right for everyone.

The level of cover you may need depends on factors such as your income, mortgage, debts, family circumstances, existing protection and what you want the policy to provide if you die.

BakerHill helps you work through these factors before comparing suitable life insurance options.

Can BakerHill review life insurance or protection I already have?

Yes. If you already have life insurance or other protection in place, we can help you understand what you have and whether it still reflects your circumstances today.

You don't automatically need to replace an existing policy. The first step is understanding whether your current protection still does what you need it to do.

What's the difference between life insurance and critical illness cover?

Life insurance is designed to pay a benefit if the insured person dies during the policy term, subject to the terms of the policy.

Critical illness cover is designed to pay a benefit if you're diagnosed with a specified serious illness covered by your policy.

BakerHill can help you understand whether one or both forms of protection are appropriate for what you want to protect.

Does BakerHill provide income protection advice?

Yes. BakerHill advises on income protection designed to provide financial support if illness or injury prevents you from working, subject to the terms and conditions of the policy.

We can help you consider the level of income you want to protect, how long you could manage without earnings and the options available across the market.

Does BakerHill arrange private medical insurance?

Yes. BakerHill provides private medical insurance advice for individuals, families and businesses.

We compare private health insurance options from a range of providers based on the cover, benefits and level of protection that matter to you.

Can BakerHill help business owners and company directors?

Yes. BakerHill advises business owners and company directors on both personal and business protection.

This can include relevant life insurance, key person insurance, shareholder protection and other protection designed around the financial risks faced by your business.

Do I need to live in London to use BakerHill?

No. BakerHill Associates is based in Marylebone, Central London, and advises clients throughout London, Surrey and across the UK.

Your initial call, advice and policy discussions can all be handled remotely, so you can work with BakerHill wherever you're based.

What happens when I contact BakerHill?

You'll start with a quick 5-10 minute call so we can understand what you're looking for and what you want to protect.

If we can help, Matt reviews the market and then talks you through the options, so you can compare the cover and premium before deciding whether you want to proceed.

There's no obligation and no pressure to take out a policy.

Is BakerHill Associates regulated by the FCA?

Baker Hill Associates Ltd is an Appointed Representative of The Right Mortgage Ltd, which is authorised and regulated by the Financial Conduct Authority.